Brisbane’s central business district will welcome a slick new W Hotels property, a part of the Marriott International stable, promising rooms with a view of the Brisbane River.

W Brisbane new kid on the George St block

The opening of W Brisbane, at 300 George St, will mark the re-entry of the iconic W brand into Australia, with guestroom bookings kicking off next month (November).

W Brisbane is tipped to light up the Brisbane River foreshore, bringing “bold design and playful luxury” to the western end of the CBD. With stellar views across Brisbane River to South Bank and Mount Coot-tha, as well as three bars and restaurants, the hotel will be a world within a world in the heart of Queensland’s capital.

W Brisbane will arrive with 312 guestrooms, including 29 suites, two Wow Suites® and the Extreme Wow Suite® (the brand’s modern interpretation of a Presidential Suite) all showcasing views of the Brisbane River. The guestrooms are designed with custom furnishings and interiors inspired by Queensland’s heritage and laidback Aussie vibes.

First class creature comforts

Signature comforts include the plush W bathrobe, Bliss® amenities and the famed W bed. Guests can kick back with their favourite tunes amplified by state of the art Bowers & Wilkins Bluetooth speakers or Netflix on the 55” LED TV, before stirring up a cocktail from the in-room W Mixbar. Complimentary Wi-Fi ensures guests are always connected.

W Brisbane will feature three venues to eat, drink and party, with big plans in showcasing innovative cocktails and dining experiences. W Brisbane’s signature restaurant will feature the best locally sourced produce and interactive live cooking, with an alfresco vibe that invites the Queensland outdoors in. The Living Room (W’s take on the traditional hotel lobby) evolves from a serene spot to relax or meet during the day to a lively hub in the evening with a dedicated DJ booth, or guests can re-charge poolside at the WET® Deck with a swim, an Aussie barbeque and a range of smoothies.

At the hotel’s AWAY® Spa, guests can detox with a sublime massage, get a salon ready hair-do, a mani and pedi, facial or quick fixes. The spa’s relaxation pods, vitality pools, experience showers and salt inhalation chambers will leave guests feeling rejuvenated. Guests can keep fit 24 hours a day in the ultra-modern FIT® gym with the latest equipment by TechnoGym.

On the event and conference scene, W Brisbane covers about 1,100 square metres of event space and meeting rooms, which will be fully equipped with world class audio-visual facilities.

Craving more of what’s to come? Stay connected via www.whotels.com/brisbane, www.facebook.com/WBrisbaneAUS/ and follow W Brisbane on Twitter and Instagram.

Big Apple beginnings

W Hotels was launched in 1998 with the W New York, a conversion of the old Doral Inn hotel at 541 Lexington Avenue in Manhattan.

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